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دانلود دوره آموزشی O’Reilly Building Products for the Enterprise Building Products for the Enterprise یکی از دوره های آموزشی شرکت O'Reilly است که استراتژی هایی برای تولید محصولات نرم افزاری در سطح سازمانی را به شما آموزش می دهد. Benjamin Gaines و Blair Reeves در این دوره آموزشی، مواردی از جمله: تشخیص مشکلات مشتری در مقابل کاربر به عنوان چالش اصلی مدیر پروژه سازمانی؛ درک عمیق سازمانی برای همکاری موثر؛ آنالیز داده ها؛ کسب تجربه در صنعت مورد نظر؛ و... را مورد بررسی قرار می دهند.

مباحث دوره آموزشی Building Products for the Enterprise:

1. Why Product Management in the Enterprise Is Different

Three Things that Make Enterprise Software Different The Business Model Product Specialization The Customer versus the User Are You Selling to Users First, or Customers? Summary

2. Who Are We Building For?

It All Begins with Who and Why Customer Problems Versus User Problems From Customer Problems to a Product Vision Defining the Product Vision Measuring Success The Product Leadership Team Summary

3. Three Types of Knowledge for a Product Manager to Seek

Three Categories of Knowledge Organizational Knowledge Product Knowledge Industry Knowledge It Starts with Communication Summary

4. Organizational Knowledge

Development/Engineering Structuring Work with Your Development Manager What to Do When Things Don’t Go According to Plan Communicating with Development Design How to Involve Design Communicating with Designers Executives Communicating with Executives Marketing Product Customers Messaging Managing Content Communicating with Marketing Sales The Sales Organization How Product Managers Engage with Sales Processing Feedback from Sales Ways to Serve, and Influence, Sales Summer Camp for Sales: The Vendor Conference Dealing with Bad Behavior Communicating with Sales Summary

5. Product Knowledge

Learning Your Product The Product Lifecycle Writing Stories and Requirements Building the Product Roadmap Aligning Roadmaps Between Teams The Role of Customer Input on the Roadmap Planning Process Measuring Success Planning the Product End-of-Life Summary

6. Building Better Products with Data

Product Usage Data Sales and Finance Data Industry Data Testing Summary

7. Industry Knowledge

The Basics of Your Market Learning Your Market Customer Meetings Getting Customer Meetings After the Customer Interview Challenging What You Know About Your Market Summary

8. The Product Managers

Getting into Product Management How Do Enterprise Product Managers Spend Their Day? How to Know Whether You’re Still Growing For Managers: Building Your Team Managing Product Managers as People For the Product Manager: What’s Next? Last Thoughts Summary

9. Conclusion

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